In a significant announcement from Jacksonville, Florida, Fanatics and its subsidiary, Fanatics Collectibles, have revealed a groundbreaking multi-year partnership with JuJu Watkins, an outstanding talent in college women’s basketball from Southern California. This collaboration marks a historical moment for both Watkins and Fanatics, as she becomes the first female college athlete to join forces with the renowned sports merchandise platform.
Watkins, who has been making waves on the court as an All-American, stands as the nation’s second-highest scorer. Her talents have not only garnered her national acclaim but have also placed her as a frontrunner for the prestigious national player of the year award.
The new alliance means that fans and sports memorabilia enthusiasts will soon have the opportunity to own Watkin’s exclusive merchandise. Products up for grabs will include autographed photographs and basketballs, all celebrating her achievements and expanding her reach to a broader audience.
One of the exciting prospects of this partnership is the debut of Watkins in a University of Southern California uniform for trading cards. Her fans will be able to acquire her first standard trading card in the 2025 Bowman University Chrome Basketball series, further solidifying her place in the world of college sports collectibles.
