The political action committee buoyed by a formidable $200 million contribution from Elon Musk has commenced a national television campaign in support of President Donald Trump’s early tenure, where the Tesla CEO holds a prominent role. The America PAC’s advertisement marks a significant move, presenting the new administration under Trump as a refreshing change following the tenure of former President Joe Biden, emphasizing “America is back.”
This 60-second commercial highlights Trump’s initiatives on immigration and energy and his commitment to reducing waste in federal spending, an endeavor spearheaded by Musk, who oversees the Department of Government Efficiency. The ad is steeped in patriotic symbolism, accompanied by stirring brass music, showcasing Trump saluting the military and engaging with supporters.
It is a rarity for a White House adviser to bankroll an external organization that actively promotes their achievements. This represents another instance of Musk’s unique role in American politics, steering measures to close agencies and lay off numerous employees within the Trump administration while propagating the president’s political strategies externally.
In addition to America PAC, another Musk-backed entity, Building America’s Future, is also actively participating by funding advertisements in the pivotal Wisconsin Supreme Court race. This April 1 election serves as a significant battleground for both Republican and Democratic influence following Trump’s win in November. Notably, this group previously pushed ads aimed at lawmakers such as Iowa Republican Sen. Joni Ernst to advocate for the confirmation of Trump’s defense secretary nominee, Pete Hegseth.
Musk has voiced support for primary challenges against Republicans who demonstrate reluctance towards Trump’s Cabinet and agenda. While America PAC’s advertisement is centered on Trump, Musk’s presence is notably highlighted, portraying him alongside Trump during Oval Office briefings, and holding his son, X.
One segment of the ad features footage of Trump in a frank exchange with Ukraine’s President Volodymyr Zelenskyy, discussing U.S. support for Ukraine following Russia’s 2022 invasion. The narrator underscores Trump’s ambitions to “return power to our military” and to stem continuous global conflicts.
America PAC unveiled this advertisement nationwide following Trump’s recent address to Congress, according to spokesman Andrew Romeo, highlighting its expansive reach. Last year, America PAC vigorously engaged in digital campaigns and grassroots mobilization across multiple states, encouraging voters to participate through dedicated canvassing efforts in key battleground locales. This effort coincided with Musk’s determination to strengthen Trump’s voter base, leading to Trump’s capture of all seven battleground states where Musk’s contractors campaigned.
Endowed with extensive access to inner administration dynamics beyond Musk’s primary focus on reducing bureaucracy and spending, he has participated in dialogues with administration nominees, and was present at Trump’s inaugural Cabinet meeting last week. The depth of Musk’s involvement underscores the profound impact of his contributions on the political landscape.
