In a remarkable auction event, a uniquely shaped Cheeto resembling the popular Pokémon character Charizard has changed hands for a staggering $87,840. The sale was conducted by the Goldin auction house, which successfully listed and sold the quirky snack item on Sunday.
Described as a “3-inch long Flamin’ Hot Cheeto in the shape of the Pokémon Charizard,” the snack has been meticulously mounted on a tailored Pokémon card and preserved within a transparent card storage box. This distinctive Cheeto was initially discovered and safeguarded by 1st & Goal Collectibles somewhere between 2018 and 2022. The quirky item gained widespread attention and became a viral sensation across various social media platforms in late 2024.
The auction listing indicates that the uniquely shaped Cheeto garnered considerable interest, receiving a total of 60 bids. The successful bidder took home the unusual piece with a final offer of $72,000, supplemented by an additional buyer’s premium to reach the total sale price.