LONDON — The Princess of Wales is shifting the narrative surrounding her public appearances, encouraging attention to her initiatives rather than her fashion choices.
Kensington Palace reportedly plans to reduce the emphasis on the luxury brands that Kate, who is married to Prince William, wears during her engagements, according to the Sunday Times.
Known for her sophisticated fashion sense, Kate frequently dons outfits from high-end designers such as Chanel, Alexander McQueen, and Jenny Packham.
The media has long highlighted the labels she wears, often correlating her style with a surge in sales for those brands following her public appearances.
However, the princess has expressed frustration that the focus remains on her wardrobe rather than on the significant topics she is advocating for.
One of her key interests is early childhood development, and she has recently announced a new campaign aimed at nurturing social and emotional skills in young people.
In a recent visit to Wales, the palace took a step to implement this new direction by not disclosing the names of the designers for her outfit.
During this visit, Kate engaged with children at a hospice charity she supports, marking an important occasion not driven by fashion but by her commitments.
Nonetheless, the palace may still share details about her attire during high-profile state occasions and royal family events.