In a thrilling display of football, the Detroit Lions secured a stunning 34-31 comeback victory over the Green Bay Packers last Thursday night, capturing the attention of millions. This game not only ended in a nail-biting win but also made history by attracting an average of 17.29 million viewers, marking it as the most-watched NFL regular-season game ever streamed. Additionally, it became Amazon Prime Video’s most-viewed game since they began their exclusive coverage of Thursday night games in 2022.

Data provided by Nielsen revealed that the audience for the game peaked at an impressive 18.87 million viewers during the early window from 9:15 to 9:30 p.m. EST, setting a new record for peak viewership for “Thursday Night Football on Prime.” Prior to this, the highest ratings for a Prime video game were recorded on September 26, when the Dallas Cowboys defeated the New York Giants, drawing an audience of 16.23 million.

Over the course of 12 games, “Thursday Night Football on Prime” has been witnessing an impressive growth trend, with an average of 13.61 million viewers. This figure indicates a 9% increase in viewership compared to the same stage of the previous season and represents a significant 15% rise from last year’s overall average of 11.86 million viewers for the entire season.