NEW YORK — On Monday, Apple revealed plans to invest over $500 billion in the United States over the next four years. This ambitious initiative includes the hiring of 20,000 new employees and the establishment of a new server manufacturing facility in Texas.
This announcement comes shortly after President Donald Trump stated that Apple’s CEO, Tim Cook, assured him that the company would relocate its manufacturing operations from Mexico to the U.S. This decision seems to be a strategic move to circumvent tariffs that could elevate the cost of iPhones produced in China. The combination of this pledge and the recent investment commitment coincides with Trump’s ongoing threats to impose tariffs that could affect the tech giant’s manufacturing costs.
Cook expressed optimism about the future of American innovation, stating in a company blog post, “We are bullish on the future of American innovation, and we’re proud to build on our long-standing U.S. investments with this $500 billion commitment to our country’s future.”
Among the notable initiatives outlined by Apple is the construction of a new factory set to open in Houston by 2026. This facility will focus on producing servers to support Apple Intelligence, the company’s collection of AI features. Apple claims that this new factory will generate thousands of job opportunities.
This latest announcement bears resemblance to an earlier promise made by Apple in early 2018 during the initial Trump administration, where they committed to creating 20,000 jobs as part of a $350 billion investment plan in the U.S. At that time, President Trump was also contemplating tariffs that could impact iPhones, although he ultimately did not target those devices during his tenure.
