NEW YORK — On Wednesday, representatives from the WNBA and the players’ union convened to initiate discussions for a new collective bargaining agreement (CBA).
A joint statement from both parties highlighted that the meeting involved early discussions and positive dialogue, with a shared commitment to continue working toward a groundbreaking new CBA.
The players’ union made the strategic decision to opt out of the existing collective bargaining agreement two years ahead of its scheduled expiration in October.
Still, the current CBA will remain effective for the 2025 season, allowing the two sides a full year to negotiate terms for a new agreement.
This early opt-out signals a pivotal moment for the league, which recently secured a landmark media rights deal valued at $200 million annually over the next 11 years.
Attendance and viewership have reached record highs this year, culminating in the recent thrilling WNBA Finals where the New York Liberty triumphed over the Minnesota Lynx in a nail-biting overtime victory.
Among those attending the meeting were WNBPA President Nneka Ogwumike, alongside players Kelsey Plum, Elizabeth Williams, Napheesa Collier, Satou Sabally, DiJonai Carrington, and Stefanie Dolson.
Also present were WNBPA Executive Director Terri Carmichael Jackson and various union staff and advisors.
On the league’s side, Commissioner Cathy Engelbert attended the meeting with members of the WNBA Labor Relations Committee and other staff.
The WNBA is experiencing tremendous growth, with 2024 shaping up to be a landmark year following several years of extensive development.
ESPN has reported significant increases in ratings, noting a 170% boost in regular-season viewership, as stated by the union.
In her address at the state-of-the-league report before the Finals commenced, Engelbert emphasized that the new media rights agreement, along with additional corporate partnerships, has positioned the league favorably.
She also pointed out that the players have been receiving numerous marketing deals, elevating their status to that of household names.
The players’ union aims to establish a new economic model that would reform the existing structure, which imposes arbitrary limits on player compensation and benefits.
They advocate for an equity-based framework that would adapt alongside the league’s business successes.
Moreover, the union is seeking improvements in several areas, including salaries, retirement benefits, and enhanced child care and family planning assistance.
