McDonald’s is no longer the world’s largest fast-food chain. Chinese ice cream and bubble tea giant Mixue has officially taken the lead, surpassing McDonald’s with over 45,000 stores in a dozen countries.
In comparison, McDonald’s has around 43,000 locations worldwide, while Starbucks follows with just over 40,000. Mixue’s rapid expansion, fueled by budget-friendly treats priced under $1, has made it a favorite among consumers, especially during China’s economic downturn.
A budget-friendly success
One of Mixue’s biggest draws is its affordability. Unlike major Western chains, Mixue offers a limited menu focused on inexpensive, high-margin items such as soft-serve ice cream and bubble tea. This pricing strategy has made it incredibly popular, especially in a time when many consumers are looking for more affordable dining options.
Going public with a major IPO
As Mixue cements its dominance, it has also made a strong financial move—going public. The company recently raised over $400 million in its initial public offering (IPO) as it debuted on the Hong Kong Stock Exchange.
With this new funding, the fast-food powerhouse is expected to continue its aggressive expansion, further solidifying its place as a global giant in the industry.
