Mack Brown, with 35 years of experience as a major college football coach, expressed deep disappointment in North Carolina’s surprising 70-50 loss to James Madison. Brown referred to the defeat as an embarrassing day that should never occur for a team like North Carolina. The head coach took full responsibility for the team’s poor performance, citing communication issues, missed tackles, and defensive breakdowns as contributing factors to the loss.

During the game, James Madison’s Alonza Barnett III threw five touchdown passes, leading the Dukes to a remarkable victory over North Carolina. The 73-year-old Brown took accountability for the defeat, acknowledging his role in assembling the coaching staff and recruiting the players. He emphasized feeling embarrassed for the entire program for displaying such a subpar performance on the field.

Barnett’s exceptional performance included 388 passing yards, no interceptions, 99 rushing yards, and two rushing touchdowns for James Madison. The Dukes had a dynamic offensive display, scoring touchdowns on offense, defense, and special teams. This victory marked James Madison’s first win over North Carolina in four meetings, with the 70 points scored being a record high against the Tar Heels.

The Tar Heels encountered significant challenges, allowing a school-record 53 points in the first half alone. Despite quarterback Jacolby Criswell’s impressive 475 passing yards and three touchdowns, North Carolina struggled defensively. James Madison’s dominant performance was further highlighted by cornerback Terrence Spence’s two interceptions, one of which was returned for a touchdown.

Looking ahead, James Madison will conclude their nonconference schedule against Ball State, while North Carolina will begin Atlantic Coast Conference play against Duke. The defeat serves as a wake-up call for North Carolina, prompting reassessment and improvements as they move forward in the season.