Would you pay $2,300 for an iPhone? That price may soon become reality.
President Donald Trumpโs sweeping new 54% tariff on Chinese goods just hit American wallets where it hurts. This time, itโs Appleโs crown jewelโthe iPhoneโunder threat.
Most of Appleโs 200 million iPhones are made in China. Trumpโs latest tariff move, combining the original 20% rate with a fresh 34% blow, has turned the heat up on imported tech.
Now, analysts warn, iPhones could face their steepest price hike ever.
Analysts Warn of Massive Price Jump
Wedbush Securities analyst Dan Ives didnโt mince words. He predicted that the price of an iPhone could soar by as much as 43%.
That means a premium model, currently retailing at $1,600, could soon cost $2,300.
Even Appleโs cheapest new phoneโthe iPhone 16eโmight jump from $600 to $858. Thatโs a painful hit for inflation-weary buyers already struggling with high grocery and gas bills.
โThis isnโt a minor bump,โ Ives said. โItโs a potential shockwave for the U.S. smartphone market.โ
Appleโs Dilemma: Raise Prices or Eat the Cost
Apple now faces a brutal choice.
It can absorb the cost of the tariffs, which would anger shareholders. Or it can pass it on to customers, risking slower sales.
Analyst Angelo Zino at CFRA Research believes Apple can only shift 5% to 10% of the added cost to buyers. The rest? Either Apple pays or it delays any increases until the iPhone 17 drops this fall.
Apple has not yet responded to media inquiries.
Wall Street ReactsโAnd Itโs Ugly
Appleโs stock tanked 9% Thursday, closing at $203.18. Thatโs its worst one-day performance since September 2020.
Investors are rattled. The new tariffs sent shockwaves through the entire market, triggering a broad selloff across tech and retail sectors.
Rosenblatt Securities analyst Barton Crockett said investors expected Apple would get special treatmentโjust like during Trumpโs first term. But that hasnโt happened.
โThis is the opposite of kid-glove treatment,โ Crockett wrote. โTariffs could cost Apple up to $40 billion.โ
No Exemption for AppleโYet
During Trumpโs first term, the White House left iPhones off the tariff list. Thatโs not the case this time.
The current administration hasnโt granted Apple any exemptionsโat least not yet.
Zino believes negotiations are likely. He even says an exemption could help Trump cool the markets if panic gets worse.
โIf anyone can get a break, itโs Apple,โ he said. โBut this doesnโt feel like Trump 1.0.โ
China Tariff Shock Hits at the Worst Time
Trumpโs 54% tariff is the highest U.S. duty imposed on any country in recent history. It affects a wide range of consumer goodsโfrom shampoo and toys to household appliances and phones.
But iPhones may be the most visible casualty.
According to Counterpoint Research, American consumers will feel the pain almost immediately. The tech research firm called the move a โno-win situationโ in an already difficult economy.
U.S. Doesnโt Make iPhonesโAnd Wonโt Anytime Soon
Thereโs another problem: the U.S. doesnโt make smartphones.
Production remains concentrated in China, Taiwan, South Korea, Vietnam, and India. Apple has no large-scale manufacturing in the United States.
So even if the goal is to shift production home, experts say thatโs a fantasy.
โThereโs no cost advantage to manufacturing in the U.S.,โ said Neil Shah of Counterpoint. โWeโd need massive subsidies and cheap labor. Neither exists.โ
Moving iPhone Production to U.S. Would Take Years
Dan Ives agrees. He says moving just 10% of Appleโs production to the U.S. would take three years and cost $30 billion.
He called the idea of U.S.-made iPhones โa fantasy tale.โ
โFor American consumers, a $1,000 iPhone may become a thing of the past,โ Ives said. โThis is political posturing that could backfire on everyone.โ
Apple Invests in the U.S.โBut Itโs Not Enough
In February, Apple said it would invest $500 billion in the U.S. The plan includes a new factory in Texas and 20,000 research jobs.
CEO Tim Cook even attended Trumpโs inauguration earlier this year.
But none of that has insulated the company from the tariff fallout. As it stands, Apple remains exposedโalong with millions of consumers.
If the tariffs stay in place, the price of the worldโs most popular smartphone may soon become unaffordable for many.
Is a $2,300 iPhone the New Normal?
If Apple passes the full cost of tariffs onto buyers, that $2,300 iPhone may soon hit store shelves.
Consumers will have to decide if brand loyalty is worth the price.
While some may hold off on upgrades, others could shift to Android. Either way, the mobile market is on edge.
With the iPhone 17 expected this fall, all eyes are on Appleโs next moveโand whether the White House blinks before shoppers do.